- With eight World Championship titles, two damaged World Data and 50% of all Main Marathons gained, 2022 belonged to adidas’ ADIZERO-wearing athletes
- For runners striving to interrupt data or dominate races, adidas’ wide-ranging ADIZERO franchise provides the proper shoe for any formidable runner
- The entire franchise will launch in daring new colorways and be obtainable globally through the adidas app, on-line and in retailer from 1st March 2023
In 2022, the ground-breaking expertise fuelling the ADIZERO franchise helped elite athletes and impressive runners to dominate races on the street and the observe alike. With 10 World Championship titles secured, two damaged world data and 50% of all World Main Marathons gained, the ADIZERO franchise topped the podiums.
Alberto Uncini Manganelli, Common Supervisor / Senior Vice President Working & Credibility Sports activities at adidas, says:
2022 was an unprecedented 12 months for the ADIZERO franchise and our athletes. However we by no means cease, we at all times imagine that we will push ourselves additional to develop one of the best merchandise for our athletes by working alongside them and our formidable operating neighborhood and tapping into the newest innovation and expertise. That’s the reason, with the primary World Main Marathon on the horizon, we’re assured that 2023 will likely be no totally different to final 12 months – ADIZERO would be the most profitable franchise once more.
This prediction is off to an incredible begin with Abdesa Tola Adera and Tamirat Tola storming to victory within the Dubai marathon final month carrying the ADIZERO Adios Professional 3.
FAST, FOR EVERY OCCASION
Verified by the data – and developed over the previous 19 years alongside its elite athletes and operating neighborhood – the ADIZERO franchise supplies the proper shoe for the person wants of each formidable runner – whether or not they wish to race to win, or practice to race. This season, the entire franchise launces in a daring new identification with a recent colorway replace (together with Photo voltaic Pink and Coral Fusion).
RACE TO WIN
Benefitting from adidas’ record-breaking expertise, together with LIGHTSTRIKE PRO and Continental™ Rubber outsoles, the race day footwear within the ADIZERO franchise are:
- ADIZERO ADIOS PRO 3 – adidas’ ADIZERO hero mannequin that took 2022 by storm, profitable three main marathons throughout the first 5 months of launching. The ADIOS PRO 3 is constructed for velocity on race day and options adidas’ record-breaking ENERGYRODS 2.0 expertise from heel to toe, for harmonious stiffness and power return. 250 EUR / 250 USD.
- ADIZERO TAKUMI SEN 9 – adidas’ main 5-10KM racing shoe, the world-record breaking TAKUMI SEN 9 is for runners trying to dominate speedy, short-distance street races. 180 EUR / 180 USD.
- ADIZERO ADIOS 7 – Together with superlight cushioning and an power torsion system, the ADIOS 7 is a low-profile, light-weight racing shoe. Designed for fast races as much as 21KM. 140 EUR / 120 USD.
- ADIZERO PRIME X STRUNG – adidas’ first ever ADIZERO operating shoe with a STRUNG higher, the ADIZERO PRIME X STRUNG options revolutionary expertise, together with layers of carbon-infused ENERGYRODS and LIGHSTRIKE PRO foam, pushing the boundaries of operating into new realms and breaking new floor in next-gen progress. 250 EUR / 250 USD.
TRAIN TO RACE
That includes race-day expertise similar to LIGHSTRIKE PRO foam and a LIGHSTRIKE EVA midsole body, the coaching fashions within the ADIZERO franchise are:
- ADIZERO SL – Designed to assist runners take their coaching to the following degree, the ADIZERO SL represents the democratization of profitable – an elite-level operating shoe with report breaking expertise, at a lower cost level. 120 EUR / 120 USD.
- ADIZERO BOSTON 11 – A flexible on a regular basis coaching shoe, the BOSTON 11 is constructed for emulating that race-day feeling in each day quick coaching runs. It options glass fibre ENERGYRODS within the midsole that carry racing expertise to a coaching shoe. 150 EUR / 150 USD.
Peres Jepchirchir, reigning Olympic Champion and three-time World Document holder, commented:
My coaching and racing schedule is at all times altering, when it comes to distance, depth and goal. That’s the reason it’s essential for me to have a special shoe for every side of my operating – from each day coaching runs, to tempo runs and championship races. The ADIZERO franchise supplies me with an incredible shoe for each event.
The brand new colorways will likely be available for purchase globally through the adidas app, on-line and in retailer from 1st March 2023.
