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adidas celebrates Yoga is for all, In SS22 campaign featuring Paulo Dybala, Deepika Padukone and Adriene Mishler

Adidasblog Editor by Adidasblog Editor
May 9, 2022
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adidas celebrates Yoga is for all, In SS22 campaign featuring Paulo Dybala, Deepika Padukone and Adriene Mishler
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  • Devoted yoga assortment from adidas has been consciously crafted, impressed by the weather and goals to assist by way of each transfer and apply, with attire for girls, males, and youngsters
  • The marketing campaign celebrates what brings totally different folks to the mat, regardless of their background, potential, or motive to apply
  • Paulo Dybala, Adriene Mishler, Deepika Padukone and Gustavo Padron function within the marketing campaign and share why they make house for yoga
  • The Yoga Make Area assortment is now obtainable worldwide in shops and on the adidas website

In the present day, adidas introduces its newest devoted yoga providing, the adidas Yoga Make Space Collection. That includes versatile items designed to assist by way of the total breadth of yoga apply and circumstances, the brand new vary is impressed by the weather – Fireplace, Earth, Wind, Water – and is made partially with recycled supplies. Embedded in adidas’ dedication to make sure everybody experiences the lifechanging advantages of sport, the marketing campaign celebrates how and why athletes and companions from totally different sporting, cultural, and creative backgrounds make house for yoga.

A apply which dates again centuries and has a wealthy heritage rooted in spirituality, yoga might supply advantages for the physique and thoughts, underlining why its recognition continues to soar. Figuring out the worth that being on the mat brings to totally different people, and the varied methods wherein they apply, the gathering presents designs appropriate for an assortment of yoga areas and circumstances, whether or not this be within the studio, out in open air or close to the water.

Fusing excessive efficiency with fashionable design, the Yoga Make Area Assortment contains attire and equipment for girls, males, and youngsters, enabling all those that do – or wish to – apply yoga to be supported by way of each pose and transfer. In addition to utilizing adidas’ newest materials improvements, every bit additionally made partially with recycled supplies to assist adidas’ mission to assist finish plastic waste. Tailor-made to the totally different parts, key items embrace:

Girls’s:

  • Fireplace: Designed for the calls for of fiery yoga practices, the Yoga 4 Components Onesie supplies a second pores and skin really feel, with an AEROREADY ribbed materials that embraces the physique and strikes with the athlete by way of every pose. Constructed with an extended entrance zipper, for simpler elimination, in addition to racer again end, offers added consolation following a strong session.
  • Water: Impressed by swimwear, the Yoga 4 Components High and Shorts presents all spherical practicality for yoga practices close to the water. The built-in panels below the arms and bonded leg openings present extra freedom of motion, while the AEROREADY materials helps handle moisture, to make sure consolation stays on the core throughout and between each posture.
  • Wind: Aiding unrestricted motion, the Versatile 4 Components Windbreaker additionally options adidas WIND.RDY and gathered wrist cuffs to higher shield in opposition to circumstances, together with the chilly. The toggles and puller across the neck permit for extra management over desired match, while the vent included on the again supplies breathability while training.
  • Earth: Created for a grounding and distraction free yoga apply, the Yoga Studio Gentle Help 4 Components 3S Bra and Yoga 4 Components 7/8 Tights supply a minimalistic and pure look, the place type isn’t compromised. The bra strap adjustability on the entrance permits alterations and match to be optimised while sporting, with the tights’ tender and modern end making a clean sensation in opposition to the pores and skin.

Males’s:

  • Earth: The Males’s Yoga Tank Tee and Pant function minimal detailing for a clear feel and appear. The dropped arm holes and racer again on the Tank Tee present larger freedom of motion while the pants’ aspect pockets function a hid zipper to make sure consolation stays on the fore throughout each transfer.
  • Water: The Males’s Yoga Tee and Shorts function matching aspect seam designs to imitate the visible stream throughout yoga actions. The mesh aspect panels on the tee permit added stretch while the AEROREADY material in each clothes retains you feeling comfy longer. 

To additional illustrate the totally different motivations behind training yoga, adidas has collaborated with a various line up of companions – world-renowned yoga trainer Adriene Mishler, soccer legend Paulo Dybala, world icon Deepika Padukone and yoga and wellness teacher Gustavo Padron who every have a singular motive they arrive to the mat.

Yoga teacher Adriene Mishler - Wind
 

Talking about how yoga has supported her through the years, worldwide yoga teacher Adriene Mishler shared: “For me, my time on the mat is a devoted second to test in and be trustworthy with myself about I’m feeling. Although I’ve been on this journey for therefore lengthy, I nonetheless expertise the advantages of yoga, however simply differently than after I first began. A few of my finest concepts come from the cases the place I create house to do nothing, which is one thing I’ve been in a position to carve out so superbly by way of training yoga, in so many alternative settings and moments in my life. There isn’t any higher feeling than getting off the mat and feeling extra linked to myself.”  

Football Legend Paulo Dybala - Water
 

Talking concerning the worth yoga has offered throughout his coaching, soccer star Paulo Dybala shared: “Though my yoga journey solely restarted once more just lately, after first attempting it out throughout lockdown, I’ve deep admiration for the apply and perceive first-hand the advantages that may be derived from it. Not solely does it complement my coaching on the soccer pitch, but it surely additionally offers me an area and time to completely deal with myself and my thoughts. Regardless of nonetheless being a newbie, the apply has already been rewarding from a bodily and psychological perspective, and has elevated my flexibility and steadiness, in addition to improved my focus.”

The adidas Yoga Make Area Assortment is now obtainable worldwide www.adidas.com/yoga , in shops and through the adidas app.



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Tags: adidasAdrieneCampaignCelebratesDEEPIKADybalafeaturingMishlerPADUKONEPauloSS22yoga

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