As we speak, we’re revealing our first 100% vegan soccer boot – Paul Pogba x adidas by Stella McCartney PREDATOR FREAK. The limited-edition, gender impartial, boot is the newest iteration of the long-lasting PREDATOR, fusing the distinct design, innovation and sustainable values of Stella McCartney with the expressive model and elite efficiency necessities of World Cup winner and Manchester United playmaker, Paul Pogba. Along with us, the 2 visionaries have collaborated to unlock the potential of design to push boundaries and create with the planet in thoughts.
The origin of the collaboration stems from a dialog between Paul Pogba and Stella McCartney as a part of adidas’ The Huddle content material sequence, again in Might 2020. Hosted throughout lockdown, their Huddle not solely revealed their mutual ardour for vogue, sport and model constructing, but in addition served to sow the seeds for this pioneering football-fashion co-creation.
The inaugural Paul Pogba x adidas by Stella McCartney PREDATOR FREAK affords the newest efficiency improvements from the PREDATOR franchise with supplies and parts intently analysed to make sure they conform to each vegan and elite efficiency requirements.
Paul Pogba performed an integral position growing the PREDATOR FREAK and this iteration is a shocking mixture of soccer playmaking and inventive expression. The distinctive silhouette and recent white PRIMEKNIT higher is adorned with iconic leopard and Earth Protector graphics. adidas DEMONSKIN rubber spikes, calibrated by laptop algorithm to afford improved ball management and swerve, characteristic on the boot in sign orange. Signature adidas Stella McCartney detailing contains an opalescent end and an ombré rainbow mirror metallic plate and heel emblem – the primary time a soccer boot has carried this characteristic.
Stella McCartney: “Because the begin of my collaboration with adidas, we’ve continued to push the boundaries in high-fashion and efficiency put on so it’s extremely thrilling to be increasing into the world of soccer with the famous person athlete Paul Pogba.
Final 12 months throughout lockdown, adidas introduced Paul and I collectively for The Huddle which is the place this concept was first born. Listening to how passionate he was about vogue and studying how a lot we had in frequent actually sparked the inspiration for co-creating this iconic boot. One remark that caught with me was how vogue was a part of his character each on and off the pitch, so it was vital for this to shine via within the design.
Creating with the planet in thoughts is core to the adidas by Stella McCartney partnership and because the first adidas vegan soccer boot, the Predator Freak additionally makes use of half recycled supplies. Working collectively on the design and bouncing concepts off one another was such a enjoyable expertise, and the boot completely fuses the world of vogue and soccer, exhibiting how we are able to proceed to create with the planet in thoughts.
That is just the start of adidas by Stella McCartney’s work on this house, and we are able to’t wait to share what else is to return!”
Paul Pogba: “I’m a footballer initially, however I’ve an enormous curiosity in vogue and design and I’ve at all times needed to discover this additional. This collaboration has been significantly particular for me as a result of I’ve been a fan of Stella McCartney’s work for a very long time, so once we got here collectively for The Huddle final 12 months and had this concept, it felt like the proper alternative to create one thing. It was in the course of lockdown and I used to be lacking enjoying soccer a lot, so it was an unimaginable feeling to have the ability to give attention to one thing that mixes my love for the sport with my ardour for model. The boots we created with adidas are daring and distinctive, and I can’t wait to put on them after I step onto the pitch.”
The limited-edition, twin gender PREDATOR FREAK P+ – at €280 – includes a laceless development and a comfortable, sock-like match, whereas a laced P1 mannequin – at €250 – is engineered with a decrease collar and related sock-like really feel.
A restricted variety of boots can be obtainable completely by way of the adidas app from October twenty second and www.adidas.com/football and chosen retailers from 1st November.
Make a journey again and revisit the dialog that sparked the concept for our first vegan soccer boot under: