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adidas by Pharrell Williams SolarHu — Fall/Winter 2018

Adidasblog Editor by Adidasblog Editor
December 24, 2020
in COLLABORATORS
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adidas by Pharrell Williams SolarHu — Fall/Winter 2018
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For Fall/Winter 2018, adidas and Pharrell Williams current a efficiency assortment impressed by Africa’s tradition of long-distance working, which symbolizes adidas and Pharrell’s widespread perception that, via sport, we now have the ability to alter lives. An admirer of working’s “peaceable, meditative nature,” Pharrell blends the foremost applied sciences of adidas with the daring patterns and shiny colours of East Africa, the place working is deeply ingrained.

 

 

This season marks Pharrell’s second foray into the world of sport efficiency, having final 12 months designed and developed a tennis assortment to be worn on courtroom. With the brand new vary, the collaboration strikes from tennis to working, from America to Africa, residence to a few of the most achieved long-distance runners on this planet. Underscoring the model idea of sport as transformation, working unlocks the potential to alter lives globally. Operating additionally gives a low barrier to entry and enjoys excessive ranges of participation globally, aligning it with Pharrell’s private message of equality, justice, and self-confidence.

 

The adidas by Pharrell Williams SolarHu assortment debuts one unique new footwear type and eight items of attire for ladies and men, that includes patterns impressed by East Africa and realized in colours usually used on nationwide flags within the area. The gathering is expressed in wealthy tones of gold, purple, burgundy, cyan, and collegiate purple and inexperienced.

 

The brand new SolarHu runner is the important thing footwear silhouette of the season and the centerpiece of the gathering, reinterpreting the daring color-worlds of East Africa and mixing a long-wearing Continental rubber outsole with an adidas Enhance midsole. Graphic variations of the Hu brand are embroidered on the shoe’s vamp and toe cap, whereas colourful suede detailing brings texture. The shoe arrives in three colorways: core black/daring inexperienced, core black/shiny cyan, and daring gold/daring inexperienced. Every pair is offered with two extra units of laces in complementary colours.

 

adidas innovation meets tribal-inspired graphics to create the season’s attire: engineered tanks, tees, shorts, and working tights which can be taped and trimmed in shiny graphics impressed by East African patterns. They supply a foundational runner’s wardrobe with the worldwide spirit that’s Pharrell Williams’s signature.

 

As Pharrell himself explains: “Africa is an attractive continent and the origin of civilization. Operating is a state of meditation. Why not return to the motherland and take inspiration from such a vivid and wealthy tradition? Why not create a tribute to this unimaginable sport? Why can’t the shoe that folks put on on the road have a efficiency perform? That is what we sought to attain with this assortment.”

 

The adidas by Pharrell Williams SolarHu assortment will probably be obtainable September twenty fifth 2018 at adidas flagship shops, choose retailers, and on-line with a pre-release of the SolarHu on September eighth

 

Pre Launch adidas Pharrell Williams SolarHU

 

Alife

158 Rivington St, New York, NY 10002, USA

 

Concepts

 

37 Brattle Road · Cambridge, MA 02138

 

Sneakernstuff Paris

95 Rue Réaumur, 75002 Paris, France

 

Overkill

Köpenicker Str. 195A, 10997 Berlin

 

Doe Shanghai

Tongren Rd, Jingan Qu, Shanghai Shi, China, 200000

 

Foot Patrol

80 Berwick St, Soho, London W1F 8TU, UK

 

BBC New York

7 Mercer St, New York, NY 10012

 

BBC London

36 Marshall St, Soho, London W1F 7EY, UK

 

BBC Tokyo

Japan, 〒150-0001 Tokyo, Shibuya, Jingumae, 4 Chome−25−1

 

Common Launch

 

SOLARHU Continental outsole Enhance midsole

Hu detailing on the collar Two further units of laces RRP 150€ / $150

 

HU SUPERNOVA TANK

Scoop neck and racer again

Tribal 3S sash detailing throughout the entrance

3 stripes on the again

adidas efficiency brand on the left chest

RRP 55€ / $55

 

HU SUPERNOVA TEE

Tribal particulars on the sleeves and collar

Black adidas efficiency brand on the underside hem

Colorblocked raglan sleeve detailing

Printed tribal 3S detailing

Engineered aspect panels for higher air flow

RRP 60€ / $60

 

HU SUPER TIGHT

Tribal 3 stripes on the aspect seam Contrasting drawcord on elastic waistband Reflective inserts

Sweat guard zip pocket to assist hold gadgets dry

Ankle zips for comfort

Climalite cloth retains sweat away from the pores and skin

RRP 100€ / $100

 

HU SUPER SHORT

Tribal particulars on the aspect seam and hem adidas efficiency brand on the left thigh

Sweat guard zipm pocket to maintain your gadgets dry

Reflective detailing Common match Drawcord on waist RRP 60€ / $60

 

HU TANK W

Tribal particulars on the entrance seam

Racer again design

Reflective 3 stripes on the again

adidas efficiency brand on the underside hem

RRP 50€ / $50

 

HU M10 SHORT W

Tribal particulars on the again waistband

Key pocket within the waistband

Tender stretch cloth for a snug run

All-over tribal print

 

RRP 35€ / $35

 

HU TIGHT W

Tribal particulars on the again waistband, aspect seam, and shin

Tribal printed 3S detailing

Tonal drawcords

RRP 90€ / $90

 

HU PK TEE W

Tribal particulars on the sleeve and collar

Colorblocked raglan sleeve detailing

adidas efficiency brand on the underside hem Engineered chevron detailing to neck line RRP 90€ / $90

 

For additional data please contact:

 



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Tags: adidasFallWinterPharrellSOLARHUWilliams

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